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Here are some of my favourite projects I have worked on and led while working as a professional marketing artist - both from a creative and strategic standpoint. To view some more examples of my professional motion graphics work click the view more button!
Performance Marketing Ads
Motion Graphics - 2D Animation
Brand Campaigns
Project Management - Video Editing
Love & Pies Valentines marketing campaign. Big beat campaign over all marketing touchpoints following an in game event for Valentines Day "Betty's Love Letter"
We hosted a video shoot with some influencers which was shared both as a long format video for our community but also cutdowns for UA purposes.
For full funnel alignment I also created a Valentines version of our AppStore.
UA Narrative Cinematics
Project Management - AppStore Design
After extensive UA testing we decided to create a cinematic 3D narrative video to support our UA campaigns and branding efforts. We worked with a 3D agency for production, but I came up with the briefing and storyboards following up with feedback throughout the process.
As the 3D video became our UA top performer across multiple channels, I created an AppStore for a more seemless full funnel strategy. This AppStore managed to our perform our existing baseline.
UGC / Celebrity
Agency Management - Script Writing - Influencers
CTV
2D Animation - Video Editing
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